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Hello!

I am zaid shah

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A User Experience Designer, turning confusing messes into user-friendly treasures with just a lot of coffee!

I am specialized in

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Case Studies

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About Me

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With over a decade of experience in design, I have infused my skill set with a focus on user experience and product design, Expanding my limits to achieve something that contributes to the betterment of society.

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Education
Bachelor of Graphic Design
2007-2011
BZU Pakistan
Diploma in Digital Marketing
2020-2021
Trios College, Toronto, Canada
2022-2023
Certification In User Experience
York University, Toronto, Canada

In the heart of Pakistan, amidst the warmth of a middle-class upbringing, I was fortunate to embark on a journey of education that culminated in a degree in graphic design. The fates smiled upon me as I found myself in Multan, a city steeped in history as one of the oldest in the world, and affectionately known as the City of Saints.
This vibrant city became the canvas on which my perspective on life was painted in vivid hues. It wasn't just an education; it was an awakening. Amidst the ancient streets, I not only learned about design but also discovered the essence of who I am. The experience infused my soul with an unparalleled sense of peace.

Work Experience
2021-Present
UX Designer, Self Employed
Graphic Designer, Self Employed
2018-2021
Web Designer, Vitality Depot, Toronto GTA
2016-2018
Art Director, Abudhabi Media, Abudhabi
2015-2016
Sr. Designer Icon Ad, Dubai
2014-2015
Sr. Designer ITP Publishing
2011-2014
Designer Icon Ad, Dubai

With a degree in Graphic Design and over 12 years in the creative trenches, I decided one day to trade in my comfortable design chair for the rollercoaster of User Experience. Now, after conquering numerous projects and collecting certifications like rare Pokémon, I can confidently say I'm standing in the sweet spot of serendipity.

Tools
Figma that is used by zaid to build website
Photoshop that zaid is using
XD to build websites
Illustrator that zaid uses
wrike for project management
Slack is being used by zaid for communication
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Languages I know
English, Urdu, Arabic
Hindi, Punjabi
North American Status:
TN Visa, Canadian Citizenship
Certifications
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The Fundamentals Of Digital Marketing By Google
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Advanced Analytics By Google
Hubspot courses zaid
Content Marketing Certified By Hubspot
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Email Marketing Certified By Hubspot
Get in touch
want to know more?

Let’s get in touch

Phone:
+1 226 2197897
Email:

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